I came from Germany to London to do my Internship at Net Media Planet (NMP) as part of my apprenticeship in correspondence and languages. My goal for the 6 weeks I was spending in London was to learn as much as possible, though I wasn’t quite sure what to expect. As I entered the bright and friendly NMP office I was greeted by Digby, my supervisor during my time here, who introduced me to every person of the company as new member of the sales team. I was pleasantly surprised. From that first moment on everybody treated me like a new colleague; nobody ever called me an Intern. I feel like that really gave me the chance to see the company from a different side and connect better with my fellow colleagues.
In the first week I had a lot of training where people of all different departments took the time to show and teach me parts of what they were doing. I got an Introduction to PPC, Display and AdWords and was taught how to use NMP’s internal programs for analysing and interpreting data. Even though my head was spinning after this week, the training was extremely beneficial as it gave me a good overview of the different steps of Digital Marketing.
As soon as the second week started, I became more and more involved in the tasks of the sales team and internal meetings. I started to work on prospect and website analysis. We also started preparing for the World Travel Market with the Marketing Team. I experienced the work behind event preparation and was allowed to attend the event myself. This was a great experience as I saw and applied networking skills for one of the largest Travel conferences worldwide.
In the third week I had the chance to prepare exploratory meeting analysis, which included creating reports and pulling chart data for a range of prospective meetings. I also began the evaluation of current sector reports to find the best prospects for the sales team to contact. Through analysing our sector report data, I could discover the weaknesses in their Digital Marketing Strategies. This helped me in developing an eye for what’s important in a good Marketing Strategy. Also, the whole company went to a “Community Farm Day” on Thursday. It was a great day and I had the chance to work in a team with people I hadn’t worked with before.
Fourth week already and somehow I have the feeling time is running faster at NMP. That week I attended very inspiring presentations, including “The Highs and Lows – 5 Principles of Success” with Derek Redmond at the Digital Marketing Show. Also, I had the chance to write a few blog articles for NMP’s website. This was great as I had the chance to research and learn more about different topics in the world of Marketing and Business. For example, the new Twitter “Buy” Button, Facebook’s business site and dynamic text ads. I was also invited to join the new employees of Net Media Planet to visit the Google Offices, as Google is one of their partners. That was truly amazing! I would have never thought that I would have the chance to see one of the largest companies globally within my time here. This was also the week we moved from Farringdon to Angel to a brand new office, which was very inspiring. To see this amazing company grow truly makes me happy.
The fifth week was a week of growth. They now have a bigger office and I have the feeling the company has grown to a new level with this office move. I’m already excited to see what they are going to achieve in the future. I worked on the creation of new sector reports which contain more relevant search terms to ensure that we get the most relevant data for potential clients. For me, again, a great week.
What more to say?
From day one I was astonished by the atmosphere in the company. I read on the company website that their philosophy is “to treat people fairly, support individual growth and to enjoy working”, but truly I haven’t seen any place in my life that implemented this philosophy as well as NMP. They really take care of their people. I can’t thank everybody enough for supporting me in my biggest task of all, to learn as much as possible, especially Digby, Lisa and my team. I’d like to thank them for making my time here so amazing. It did not just help me with PPC marketing and English skills but also with my whole career and personally I learned a lot! I’m truly thankful for the opportunity and can say it was the right decision to come to NMP for my internship.
As my time here is now coming to an end, I look back on a beneficial and worthwhile internship that is going to help my future career more than I could have ever expected.
Thank you NMP!